Complaining Cow, Helen Dewdney, on How Businesses Should Handle Complaints

In this episode, I’m speaking with Helen Dewdney, also known as The Complaining Cow. Now, she won’t be offended that I call her that, as it’s literally her brand! Helen helps people make complaints to companies, and she helps companies form their own complaints procedures to make it easier for their customers and their clients to complain to them.