A PR nightmare!
Not only can failing to keep your domain name cost you thousands, but it can also ruin your reputation – as was in the unfortunate case of Heinz, where ketchup bottle QR codes gave customers more than they bargained for.
In this week’s episode of The Engaging Marketeer, Darren spills the beans on how, for the sake of a few pounds, you can avoid letting your business go t*ts up.
About your host:
Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.
iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837
LinkedIn: https://www.linkedin.com/in/darrenjamieson/
Engaging Marketeer: https://engagingmarketeer.com
Engage Web: https://www.engageweb.co.uk